By Nikhil Vaish
Governments routinely do business with oppressive regimes based on geopolitical, intelligence-sharing and counter-terrorism requirements. I am not absolving governments, but merely stating the realities of operating a complex and increasingly inter-connected world where it is harder to be black and white about these choices. However the same constraints do not hold true for private corporations. There is nothing preventing them from boycotting or refusing to take money from bad actors and brutally oppressive regimes, particularly when they go against the stated values of the company.
I think we can also make a distinction between older generation of companies and the new ones in the digital age. The Exxon Mobiles and Goldman Sachs’s of the world never claimed to be ‘do-gooders’ or touted the inherent social values of their business models. They were clear about focusing on the bottom line, profits and increasing shareholder value above all else and did not care if they were profiting from Mother Theresa or Nicolas Maduro.
However, Silicon Valley startups have always claimed to have a strong moral compass and repeatedly tout the social good they do and stand for. They have corporate motto’s that say things like “Don’t be Evil” and spend much on PR touting all the good they do in the world. Yet the vast majority of these same companies have found ways to rationalize and do business with Saudi Arabia. Uber justified its launch in Saudi Arabia in 2014 by saying it would help women who were not allowed to drive, even though Saudi women were against Uber launching.
While it is true that Saudi rulers have always ruled with an iron fist, most limited their brutality to within their own borders and also took pains to manage the optics for their democratic and freedom-loving allies. However, with the appointment of Mohammed bin Salman, or MBS as he is known, the Kingdom’s transgressions have not only grown bolder but now go well beyond their borders.
The Prince began his reign by extra-judicially imprisoning elite businessmen and ruling family members, reportedly torturing and coercing them to hand over billions in cash and properties, publicizing his actions as a ‘crackdown on corruption’. He also purged the security services and other high ranking government officials, filling key posts with loyalists. He has placed his mother under house arrest to keep her from advising her husband, the King, whose health is dwindling and his moments of lucidity said to be fleeting.
The thirty-three year old Prince has a record of acting impulsively, as he has shown with an ill-conceived blockade of Qatar, the brazen abduction of Lebanon’s prime minister, and an unrestrained war in Yemen which has resulted in a quagmire that the UN calls the worst humanitarian crisis on the planet.
It is true that MBS has opened a few movie theaters and has finally given Saudi women the right to drive, but at the same time he has jailed and exiled leading women activists, purged the clerical ranks and ruthlessly suppressed all dissent. Yet, Silicon Valley has been championing MBS as great reformer. It seems that the billions invested in cash-starved Unicorns have washed away all of MBS’s sins and Silicon Valley’s corporate ethics along with them.
Companies ranging from Google and Facebook to Blackrockhave all been clamoring to shake MBS’s hand and strike lucrative deals with the Kingdom. It is no surprise then that MBS grows more reckless, as companies continue to pat him on the back, and felt emboldened enough to brazenly murder a journalist who was a US permanent resident, and expected to face no consequences for this heinous crime.
Here is a list of some of the US companies awash in Saudi money:
- Saudis own 5% in Tesla, 5% in Uber (making them the largest shareholder), 5% of Lyft, 5.2% of Twitter (which is more than Jack Dorsey owns) and 2.3% of Snapchat.
- They invested $461 million in Magic Leap, the hottest US virtual reality company.
- They have committed $20 billion to Blackstone Group’s infrastructure fund.
- Through the Softbank Vision Fund, in which Saudi Arabia is the principle investor, they have invested:
- $4.4 billion in WeWork
- $2.25 billion in GM Cruise Holdings
- They own shares in WAG, Slack, Door Dash and SoFi.
It is true that the Saudi’s have also invested in UK, French, Indian and Chinese companies but the bulk is US based companies.
I am not naïve and understand that business cannot succeed based on purely moral decision-making; profit motives will always collide with doing what is right. For the most part companies manage to find a reasonable balance between these two competing forces, but my issue is that Silicon Valley pretends to wear morals and principles on its sleeve, preaching that their growing monopolies are forces for good. How do they justify being owned and increasingly funded by entities that make no bones about having neither morals nor principles?
A large part of the problem lies not in capitalism itself, but in the broken system of capitalism Silicon Valley has engineered and vigorously championed in the last few decades. It is a system that encourages a winner-take-all mentality and even rewards companies that are not profitable.
It is quite normal today for a company to have an IPO long before it is profitable, like Twitter and Snapchat both did. In fact Snapchat, in it its IPO disclosure, stated, “We have incurred operating losses in the past, expect to incur operating losses in the future, and may never achieve or maintain profitability,” and yet this did nothing to discourage institutional and individual investors who flocked to participate in its initial offering.
Instead of using sound business metrics like earnings, sales or revenue to measure companies, Silicon Valley has made it dangerous and fashionable to look purely at things like ‘stickiness,’ in terms of how often users interact with a service or app on a daily basis. As a result, companies are being incentivized to make long-term losses and thus need constant infusions of cash to grow artificially and rapidly expand their base of users.
Some of the most highly valued startups today even lack real competitive differentiation and barriers to entry like Uber and WeWork, so the only thing fueling their competitiveness is infusions of cash. The issue with this winner-take-all model of capitalism, one devoid of business fundamentals, is that it encourages companies to cut corners, act in cut-throat ways, and ignore the most basic principles of ethical behaviour – simply to stay ahead of competitors.
Ultimately, this model leads to running out of ‘good’ money and avenues for hyper-growth, and startups are forced to compromise on their stated ideals and acquiesce to any suitor with deep pockets.
The truth is that this discussion around Saudi Arabia’s behaviour should have taken place a long time ago. To some extent one can understand why governments need to deal countries whose values conflict with our own, but it is harder to make a case for why companies, especially those who claim to cherish ‘values’ as a primary reason for their own existence, are in bed with them.
While it is true that many CEO’s like Jamie Dimon of JP Morgan Chase, Dara Khosrowshahi of Uber, and Larry Fink of Blackrock dropped out of the recent Saudi investment conference, the BBC reported the majority of these companies still sent junior executives to represent them. Not one of them has cut business ties with Saudi Arabia, and I suspect that no matter what the outcome of the Khashoggi murder investigation is, most of them will not sever ties, as Larry Fink stated on CNBC.
Irrespective of whether MBS is directly implicated or not, I hope that Mr. Khashoggi’s brazen and brutal pre-meditated murder will serve as a wake up for the rest of us. While I do not expect Tesla, Uber or WeWork to be returning the billions they have received anytime soon, I do hope we will begin to hold these companies more accountable for their actions and stop being swayed by their words alone.